Netflix 在约 300 个制作项目中应用 AI，主要用于后期制作

Netflix 目前在大约 300 部作品中使用 AI，主要用于后期制作。联合首席执行官 Ted Sarandos 在公司最新的财报电话会议上分享了这些数据：https://ir.netflix.net/financials/quarterly-earnings/default.aspx。他表示，AI 加快了从概念开发和预可视化到交付的整个流程。具体的使用案例包括扩展群众场景和历史战斗场景，否则由于预算或时间原因可能会被删减。

据 Sarandos 所说，纪录片系列《美国实验》中有 17 分钟的 AI 辅助镜头，制作速度提高了一倍，成本却减半。节省下来的资金“可能”会用于更多内容，而不是缩减 Netflix 的 200 亿美元预算。Sarandos 说：“创造优秀作品需要伟大的艺术家，AI 并不会改变这一点。AI 会为创作者提供更好的工具，将他们的创意变为现实。”除了 Interpositive 工具：https://about.netflix.com/en/news/why-interpositive-is-joining-netflix，Netflix 还使用 Eyeline：https://about.netflix.com/en/news/bringing-the-best-in-vfx-and-virtual-production-together-as-eyeline，并运营自己的动画实验室。

Netflix 的推广显示了 AI 在娱乐行业传播的速度，即使创意人员持续反对。字节跳动的视频模型 Seedance 也受到官方批评：https://the-decoder.com/bytedances-seedance-2-0-is-so-good-at-copying-disney-characters-the-company-calls-it-a-virtual-smash-and-grab/，但《辛普森一家》的制片人 Joel Kuwahara 表示，许多工作室在幕后悄悄使用它。Kuwahara 说，行业的态度遵循“不要问，不要说”的方式：https://the-decoder.com/hollywood-wants-seedance-banned-and-reportedly-also-wants-to-keep-using-it/。

保持 AI 的最新动态。清晰、有用、无废话。

关注 The Decoder 获取 AI 新闻、背景故事和专家分析。

The Decoder：https://the-decoder.com/

Netflix now uses AI in about 300 productions, mostly in post-production. Co-CEO Ted Sarandos shared the numbers during the company's latest earnings call：https://ir.netflix.net/financials/quarterly-earnings/default.aspx. AI speeds up the entire pipeline, he said, from concept development and previsualization through delivery. Specific use cases include expanding crowd scenes and historical battle sequences that would have been cut for budget or time reasons without the technology.

The docuseries "The American Experiment" includes 17 minutes of AI-assisted footage, produced twice as fast at half the cost, according to Sarandos. The savings "likely" go toward more content, not shrinking Netflix's $20 billion budget. "[…] it takes great artists to make something great, and AI is not changing that. AI will give creatives better tools to bring their visions to life" Sarandos said. Beyond its Interpositive tool：https://about.netflix.com/en/news/why-interpositive-is-joining-netflix, Netflix also uses Eyeline：https://about.netflix.com/en/news/bringing-the-best-in-vfx-and-virtual-production-together-as-eyeline and runs its own animation lab.

Netflix's rollout shows how fast AI is spreading through entertainment, even as creative pushback continues. ByteDance's video model Seedance has drawn official criticism too：https://the-decoder.com/bytedances-seedance-2-0-is-so-good-at-copying-disney-characters-the-company-calls-it-a-virtual-smash-and-grab/, but Simpsons producer Joel Kuwahara says many studios quietly use it behind the scenes. The industry's attitude, Kuwahara says, follows a "don't ask, don't tell" approach：https://the-decoder.com/hollywood-wants-seedance-banned-and-reportedly-also-wants-to-keep-using-it/. Ad DEC_D_Incontent-1 Ad

Stay in the loop on AI. Clear, useful, no fluff.

Follow The Decoder for AI news, background stories and expert analyses.

The Decoder：https://the-decoder.com/